Luiz Felipe Inaimo
Copywriter
For 10 years, excited to connect brands to goals towards communication, human values and creativity.
Below, you can find some of the brands that i had the opportunity to embrace my latest projects.
Allianz Olympic Team
01
02
03
Allianz made history being the first insurance company to be a global sponsor at the almighty Olympic Games.
And to celebrate the accomplishment, was time to create a campaign that brought together the spirit of the games and the advantages of counting with the insurance products.
As a result, we gathered 5 Brazilian Olympic Athletes to work alongside the brand, creating content based on their own life experiences.
Bullla - Tá na cara
When it comes to credit, Brazilian banks have the worst taxes for the less favored people.
01
Bullla emerges as a Fintech Company that embraces individual needs with a new solution: a interpersonal loan relationship. But how to solve trust issues when it comes to lend money to someone you are not familiar with?
02
03
Showing the investors that beyond earning money, they can really make the difference on peoples lives with a fair tax.
Swile - Benefácil
01
Swile arrives to Brasil as a flexible benefit card with a promise to create a new revolution for Human Resources professionals and Companies.
02
But how to get ahead the competition when all the cards usually have the same benefits and products?
03
We invited the actress Evelyn Castro (Porta dos Fundos) to be part of a movement in favor of a new word to describe the Swile experience - “Benefácil". And the result are 3 comedy videos figuring some famous celebrities such as: Leandro Karnal, Narcisa Tamborindeguy and Professor Sérgio Nogueira.
Jorge Ben Jor
Jorge Ben Jor music needs no introduction.
Broad-minded and with an original rhythm that brings together samba, rock and maracatu, was part of some of Brazilian popular music's most important movements.
Decades have passed after his first major success “Mas que nada”, but nothing separates him from the stages, collecting epic performances worldwide.
In 2018, after 11 years without releasing anything new, we managed to do a strategic digital release with “São Valentim” to celebrate valentine's day, and months latter, “Mete Goal” to promote Claro Música, a newborn streaming platform.
Ayra Pinheiros
Greystar arrives in Brasil as one of the largest real estate developers and managers at a global scale.
The first new concept building “Ayra Pinheiros” , launches a modern rental concept that offers a brand new life experience for those who seek for sophistication and comfort located in one of the most desirable neighborhoods in São Paulo.
01
The first challenge was to bring up all the common areas together as a unity, creating a community based on values such as respect and care.
Beyond the infinity edge pool, 24h gym, coworking area, pet wash and mini market, the building also offer services to make the routine easier for all the residents.
02
In order to celebrate the opening, we develop a integrated event with varied activities for the guests such as: Live Painting at the Pool Area / Live Podcast with the CEO / NGO for animal adoption / Workout with personal trainer at the gym / lecture with specialists and many more.
At the end, we had a surprise show by the artist Vitor Kley at the Rooftop.
03
Sanofi - Virtual Assistant
01
Sanofi needed to come up with something inovative to help the sales team, simplifying the process and increasing the efficiency.
02
As the Artificial Intelligence Tools were getting more accurate each day, we managed to create Cleo, a virtual assistant that able to detect the client, pharmaceutical ou partner needs and deliver relevant information to help the sales team perform at it's best.
NAPISTA
01
NaPista is the new “Banco BV" car classifieds portal with an intelligence search tool that emerges to redefine the experience of buying or selling veicules.
02
To be ahead of the competition, offers a practical and easy experience in which people can find the “Dream Car” by searching however they want.
LDL Music
LDL Music
Hi, i'm Luiz Inaimo.
A creative copywriter based in São Paulo.
For a decade, I understood the importance of speaking through the media channels - to the people - connecting music, art, visions and dreams.
Glad to have the opportunity of working in such emblematic Ad Agencies in Brazil such as: WMcCann, Grey Brasil, Agência We, Peppery and Agência 1002.
Alongside the work as copywriter, develop artists careers at LDL Music as an associate.
Feel free to contact me for projects and collaborations.
lflinaimo@gmail.com
(11) 97691-0887
